Abge,
My point was expressed generically, because I don't want to take sides in various controversies.
But let's take an explicit example. People on the left often decry McDonalds and similar employers, because they say that McDonalds only maanges to be so cheap by forcing externalities -- healthcare, childcare, etc. -- onto society. Thus, they say, people are actually wrong to consider McDonald's so cheap, and McDonald's is blameworthy for exploiting society; and this should be curtailed.
Now, whatever you think of this specific instance, most criticisms of a company takes this form (whether for environmental behavior, economic behavior, labor behavior, whatever). It's true I can't guarantee you're being asymmetric, because maybe you never criticize a company at all. But if you do, then probably you use this form, and you should use it for Google.
Now, it so happens that I am not *terribly* fond of the form, myself, and so, influenced by you, I will restate my initial criticism: Google costs far, far more than people realize, and they should stop using it immediately. You are colorably right that it is not "evil" to exploit this information asymmetry, but in any case, rational behavior on the part of the consumer would be to stop using it.
And yes, I use gmail. And yes, I plan to stop at some point.